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The Importance Of A CEO Mindset.

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Are you ready for success yet you feel like you’re being pulled down by the people around you? 

Starting your own business is a tough process (seriously tough) and when you lack support from your loved ones or friends, it can be even harder. In reality you have two choices in this situation; you can either let their negativity hold you back, or you can choose the better path – show those haters what you’re made of. 

Our minds are one of the most powerful parts of our being. Our thoughts transcend into actions and we receive what we emit into the universe (yes I’m getting “woo woo” on you – and I like it.)

It’s hard to think like a CEO when it’s just you, in your sweats, hustling hard after putting the kiddies to bed and debating whether it’s actually another cup of coffee or an entire bottle of wine that you want. 

Yet starting off with a tenacious, go getting attitude will serve your vision and business in the long run. We are all unique and suffer with different aspects of our mindset. So here are 4 ways you can adopt a CEO mindset to see you through the turmoil and make those onlookers wish they had witnessed and supported your success from the start…

👉 Develop your ‘mission’. 

Without identifying why you exist, what purpose you serve and why your clients need you or your product, it will make it difficult to get your business off the ground. I recommend having these written down next to you or implemented onto your vision board to remind yourself at every action: who you are serving and WHY. 

👉 Create a business plan with your biggest dreams for your company! 

This may seem scary, but a dream without a plan stays a dream. Include 1, 3, 5 &10 year goals and actionable steps you’re going to take to achieve those goals along the way. When I first started my business, I had a business journal that I would write my goals and visions in, as well as my future product line and services that I will roll out to better my client experience. Without even knowing it by addressing and reading them everyday I was unconsciously walking towards those goals. So ask yourself all those scary and exciting questions, write them down and work towards them step-by-step.

👉 Implement processes and systems that you know you’ll need in the future. 

Items that you know you will need in the future for your business as it expands such as a company handbook, including company policies, hiring documents or a brand development portfolio can seem irrelevant now. However, you will get busy, your business will grow and especially if you’re at the beginning stages of your company, you have the time to address these items now and save you in the long run. 

👉 Invest in your brand development. 

If your budget allows, hire professionals to build your website, logo design and create some marketing funnels for you. Your visual brand is one of the most important aspects of your online presence and you need it to be on point to attract your ideal client. If money is on the tighter side then hire a business coach for an hour or two to lead you down the right path so that you set your business up successfully and with the right branding.

Starting and running a business can seem and feel overwhelming, so you need to constantly congratulate yourself for taking those next steps. Whether you’re a budding entrepreneur or established, keep looking towards the future and know that your time is now. Act like the CEO you want to be, conquer the goals and create the legacy you were meant to leave in this lifetime. We’re all here to inspire, educate and celebrate you and if you ever feel like you’re doing this alone, know that I am here, holding your hand and cheering you on – always.


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Ready to boost your profits, grow your business and make an impact? Well I'm super proud of you - and here to help you make that happen.

This free (and highly insightful) list of hot tips will help you take real, actionable steps to build a profitable business that you love.